Google ROAS up by 608%
Meta ROAS up by 117%
Overall Sales Increased by 218%
HB London had cultivated a strong brand presence through influencer content and organic social media, but their next stage of growth required a more scalable and data-driven approach to customer acquisition. With paid advertising largely untapped and no clear system for converting interest into high-volume sales, the brand needed a more strategic, data-driven approach to acquisition and retention.
That’s when they partnered with us to build a high-performance growth engine — combining paid media across Meta and Google with email and SMS marketing to create a full-funnel strategy. The objective was to convert engaged audiences into consistent sales through a fully integrated acquisition and retention strategy.
Since launching campaigns across both Meta and Google, HB London has seen a dramatic shift in results. Meta ROAS is up by 117%, driven by structured funnel campaigns and creative designed to resonate with their luxury audience. Google ROAS has surged by 608%, following a full rebuild of the account and shopping feed. With overall sales up by 218%, HB London now has a dependable performance engine driving consistent growth.
In addition to paid media, we also manage their email and SMS marketing, helping turn first-time buyers into repeat customers through personalised lifecycle journeys. What started as an organically built brand is now scaling through a full-funnel strategy backed by data, creative, and long-term retention.